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Cultural impact of Gundam : ウィキペディア英語版 | Cultural impact of Gundam
Gundam is a popular cultural icon of Japan; it is a 50 billion yen business of Bandai Namco (projected 50 billion yen income of the company and reached a highest number of 54.5 billion yen in 2006).〔Nekkei BP mook, Otona no Gundamu Perfect (Gundam for Adult's Perfect), Business & History+Character+Mechanic, Nekkei Entertainment, ISBN 978-4-8222-6317-1〕 Not only were stamps published, an employee of the Agriculture Ministry was reprimanded for contribution to Japanese Wikipedia Gundam related pages, the Japanese Self Defense Forces code-named its developing advance personal combat system as Gundam and the Fire department used Gundam to promote the future of fire fighting developments. A tram station stood a monument of the original Gundam and used the main theme of the first Gundam anime as its departure melody and other businesses like Mitsubishi not only created a test-type simulator for concept cars with a version of Gundam cockpit, it also held recruitment seminars using "How to make a Gundam" as a demo of what their development process is and based their Lancer Evolution design on Gundam. Isuzu also used a Gundam to model the VX2. A conference as a preparation for the "International Gundam Society" (国際ガンダム学会) was held on 24 August in Hiroshima, using Gundam as the main topic to discuss about the relationship of the science and technology in science fiction anime and the real world. == Commercial == The Gundam franchise covers nine universes that comprise a dozen TV series, over twenty animated movies, and dozens of novels and manga. Bandai is the fourth largest toy manufacturer in the world and Gundam merchandise makes up 20% of its sales. In 2004, Gundam sales resulted in profits of 42.8 billion yen, growing to 54.5 billion yen by 2007. By 2000, the popularity of Gundam had resulted in the creation of hundreds of different model kits with more than 350 million sold.〔 In 2011, the Los Angeles Times reported that some estimations state that "10 Gundam models (been ) sold for every man, woman and child in Japan."
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